Laura Ashley Jewellery is synonymous with elegance and timeless design, representing the established heritage of the Laura Ashley brand. Now, Flower Jewellery Shop is thrilled to present the newly launched Laura Ashley Jewellery collection, blending iconic motifs with modern appeal.
With each piece crafted from recycled brass and plated in gold or silver, the collection beautifully merges the past with contemporary fashion.
Let’s take a closer look at the history of Laura Ashley, the brand’s evolution, and the collection’s highlights.
Laura Ashley Jewellery: Key Points
The iconic brand Laura Ashley has launched a 60-piece jewellery collection, including necklaces, earrings, bracelets, and rings, priced between £22-£68.
Inspiration: The collection draws inspiration from iconic Laura Ashley prints and merges heritage designs with modern sophistication. Pieces are crafted from recycled brass and plated in gold or silver, emphasizing sustainability and ethical sourcing.
Founding Years: Laura Ashley, along with her husband Bernard Ashley, launched the brand in 1953 in a modest London flat, initially making table mats and tea towels inspired by Victorian patterns.
Expansion: The brand quickly grew, adding fabrics, curtains, paint, and home accessories to its collection.
International Reach: By the 1970s, Laura Ashley had established stores across England and expanded to international markets, becoming one of the UK’s most beloved lifestyle brands.
Jewellery Collection: Available at online retailers including Flower Jewellery Shop, this range offers necklaces, earrings, bracelets, and rings inspired by Laura Ashley’s prints, including Camelot and Wild Meadow.
The New Jewellery Collection from Laura Ashley
Laura Ashley, one of the most celebrated lifestyle brands, has expanded its accessories line to include jewellery. This 60-piece collection includes necklaces, earrings, bracelets, and rings, each exuding the charm and elegance that Laura Ashley is famous for. The pieces are affordably priced between £22-£68, making them accessible while still offering beautiful designs.
The collection is a result of a partnership with our reputable British jewellery supplier and focuses on sustainability. The use of recycled brass and responsible plating practices ensures that the jewellery is as environmentally conscious as it is beautiful.
Key highlights include the Camelot and Birtley Bows collections, both drawing inspiration from early archival designs and modern trends like “Mummy and Me” matching styles. This perfect blend of heritage and contemporary elegance makes the collection truly special.
The Laura Ashley Brand: A Brief History
To appreciate this collection, it’s essential to understand the history behind Laura Ashley.
The story of Laura Ashley begins in post-WW1 London. Born in Dowlais, Wales, in 1925, Laura Ashley was raised with strong traditional values and a love for quality and originality.
Before launching her brand, Laura worked as a secretary in London, a role that introduced her to various professional skills that later supported her journey into entrepreneurship. After marrying Bernard Ashley, she moved to London, where they both began experimenting with textiles on their kitchen table.
Laura’s early creations, inspired by Victorian patterns, were table mats and tea towels, produced by her husband with a type of silk-screen paint in their flat in Pimlico. These were small-scale products, yet each item was infused with Laura Ashley’s signature sense of heritage and style.
In 1953, they officially launched the brand, initially focusing on items for the home. From the start, the brand stood for quality, with each set of products displaying a dedication to traditional, timeless design.
By the late 1950s, Laura Ashley’s business took off, and the couple moved to a larger home and workspace. As the brand’s popularity grew, they began working on a wider range of home furnishings and fashion.
Expansion into Fabrics and Home Accessories
The brand’s first major success came in the early 1960s, when Laura Ashley began producing floral fabrics inspired by traditional English motifs. This expansion into curtains, fabrics, and linen brought a unique, vintage-inspired touch to British homes.
The brand’s designs featured rich floral patterns, catering to consumers who appreciated originality and quality.
By 1966, Laura Ashley had established her first store in South Kensington, London, marking a new chapter for the brand. This first London location became the launch point for Laura Ashley’s expansion across the city and beyond.
As the demand grew, the brand added home goods like curtains, linen, napkins, and even paint. Each type of product was carefully designed, reflecting Laura Ashley’s commitment to bringing natural beauty into everyday home life.
International Growth and Success
During the 1970s and 1980s, Laura Ashley expanded her brand across the UK and internationally. By now, her designs had become iconic, with stores opening throughout England and even in city centers across Europe, the United States, and Japan.
Traditional Values and Timeless Design
The brand’s distinct floral prints became symbols of quality and British tradition. Laura Ashley’s influence on home décor and fashion had become undeniable, and her products—from table mats to curtains and fabrics—were highly sought after by customers around the world.
By the time Laura retired in 1985, the brand had cemented itself as a leader in lifestyle design, with stores spanning multiple continents. This international success was rooted in Laura Ashley’s consistent dedication to beauty, originality, and traditional values.
The New Jewellery Collection: Merging Heritage with Modern Elegance
The Laura Ashley Jewellery collection represents a beautiful extension of the brand’s legacy. Available at Flower Jewellery Shop, this range of necklaces, earrings, bracelets, and rings takes inspiration from Laura Ashley’s iconic prints.
Each product in this jewellery range is crafted with sustainability in mind, using recycled brass plated with gold or silver. Partnering with our reputable British supplier, the collection honours Laura Ashley’s vision of beauty while embracing environmentally conscious practices.
This jewellery collection features prints like Camelot, Wild Meadow, and Birtley Bows, each echoing Laura Ashley’s classic prints. With subtle floral and botanical motifs, these pieces merge vintage elegance with a modern touch, appealing to those who appreciate quality and tradition.
Laura Ashley; From Homeware to Jewellery: Key Points:
Origins: Founded by Laura Ashley, born in Wales in 1925, rooted in traditional values and quality.
Early Years: Started with small-scale products like table mats and tea towels in Pimlico, London.
Brand Launch: Officially launched in 1953, focusing on home items with a dedication to quality and timeless design.
Expansion: Expanded to fabrics and home accessories in the 1960s, known for floral patterns inspired by English motifs.
First Store: Opened in South Kensington, London, in 1966, sparking further growth.
International Success: Grew across the UK, Europe, the US, and Japan in the 1970s and 1980s, known for iconic floral prints.
Legacy: By Laura's retirement in 1985, the brand was a global leader in home décor and lifestyle design.
Jewellery Collection: The new collection at Flower Jewellery Shop includes necklaces, earrings, bracelets, and rings, inspired by Laura Ashley's prints.
Sustainability: Crafted from recycled brass with gold or silver plating, maintaining Laura Ashley's values of beauty and quality.
Design Motifs: Features prints like Camelot, Wild Meadow, and Birtley Bows, blending vintage elegance with modern style.
A Closer Look at the Iconic Prints Inspiring the Collection
The collection’s inspiration comes from Laura Ashley’s most iconic material prints, many of which have a long history in the brand’s archives. Here’s a look at each print:
Albertine Rose Print
Birtley Bows Print
Camelot
Cosmos Print
Crosswell Print
Dandelion Print
Floribunda Print
Gosford
Josette
Linaria Print
Rubens Print
Serena Print
Summer Palace
Tulip Print
Wild Meadow Print
Albertine Rose Print
Roses have always been a symbol of beauty and romance, and this classic Laura Ashley print celebrates lush, full roses in intricate detail.
The Albertine rose jewellery pieces exude elegance, perfect for those who adore classic floral motifs.
Camelot Print
Drawing from early archival prints, Camelot captures the elegance of botanical elements. The Camelot collection features gold and silver tones that mix beautifully across earrings, bracelets, and delicate necklaces.
Birtley Bows Print
Bows have been a recurring motif in Laura Ashley’s designs, symbolizing femininity and grace.
The Laura Ashley Birtley bows jewellery collection adapts the trend for the festive season, offering pieces in both adult and children’s sizes, perfect for coordinated “Mummy and Me” looks.
Cosmos Print
Featuring cosmos flowers, a type of daisy, this print brings an ethereal quality to the Laura Ashley jewellery designs.
The Cosmos pieces are delicate and refined, ideal for adding a touch of subtle beauty to any outfit.
The Cosmos flower is also the birthflower for October.
Crosswell Print
This Laura Ashley print offers a structured take on floral designs. The Crosswell jewellery pieces provide a modern twist on classic motifs, perfect for those who appreciate clean lines and refined style.
Dandelion Print
This classic Laura Ashley print evokes the charm of wild dandelion flowers dancing in open fields, a nod to carefree childhood days spent in nature.
The dandelion jewellery pieces reflect this paired down simplicity, making them perfect for everyday wear.
Floribunda Print
Celebrating the abundance of blooming roses, the Laura Ashley Floribunda print is all about lavishness and beauty.
Our Floribunda jewellery captures this lushness, making each piece a celebration of nature's grandeur.
Gosford Print
A classic floral pattern inspired by antique painted artwork in the Laura Ashley archive. Gosford has been a staple in the brand’s collections, resonating with those who love traditional elegance.
Josette Print
Inspired by antique printed silk, the Laura Ashley Josette print features ornate medallions and garlands in an elegant damask pattern. This timeless design brings a touch of sophistication to any setting.
Rubens Print
Drawing from Baroque influences, the Laura Ashley Rubens print features opulent and elaborate floral details.
The Laura Ashley Rubens jewellery features a gold and silver plated Pear fruit necklace and matching earrings, ideal for making a bold statement.
Linaria Print
Also known as toadflax, linaria is a delicate wildflower. The jewellery pieces inspired by this Laura Ashley print are intricate and graceful.
Serena Print
This soft yet geometric Scandi-style print features repeating pale yellow flowers with delicate leaves.
The jewellery inspired by Serena reflects this unique pattern, blending modern simplicity with a serene, graceful charm true to Laura Ashley’s gentle, calming aesthetic.
Summer Palace Print
Introduced by Laura Ashley in 1988, this print features intricate depictions of birds and florals, inspired by antique Edwardian chintz.
Tulip Print
Tulips are a classic floral motif, and this Laura Ashley print embodies their timeless elegance. The Laura Ashley tulip jewellery reflects the structured yet organic form of tulip petals, creating pieces that are as sophisticated as they are versatile.
Wild Meadow Print
Inspired by lush meadows teeming with wildflowers, this Laura Ashley print represents a love for the natural landscape.
The jewellery in this collection incorporates light-catching stones and moving elements, making each piece a showstopper for day-to-night styling.
Styling Tips for Laura Ashley Jewellery: Cool Florals and Vintage Vibes
The Laura Ashley Jewellery collection taps into this year's major fashion trends that embrace nostalgia, vintage inspiration, and ‘90s style. According to Glamour magazine, florals are taking a turn toward darker, edgier looks this autumn, moving away from springtime sweetness into something bolder.
This makes Laura Ashley Jewellery ideal for those looking to bring cool, moody florals into their accessories. With its vintage-inspired pieces and floral designs, the collection brings the ideal balance of nostalgia and modern edge.
Here’s how to style this jewellery to fit current trends:
Cool Florals: Pair floral jewellery like the Dandelion or Serena pieces with bold, modern outfits. This creates an eye-catching contrast, giving a nostalgic twist a contemporary feel.
Hoop Earrings: The classic hoop earring is a major trend, and pieces from the Laura Ashley collection offer that stylish, timeless quality.
Boho Vibes: Bring a bohemian touch to your look by mixing Laura Ashley Jewellery with flowing fabrics and layered necklaces. The collection’s mix of floral and botanical designs brings a soft, earthy touch to any outfit.
Laura Ashley Jewellery: A Modern Take on a Classic Brand
The Laura Ashley Jewellery collection is a fitting tribute to the brand’s rich history, offering wearable art that celebrates nature, style, and values.
With pieces inspired by some of her most iconic prints, the collection at Flower Jewellery Shop brings a touch of timeless elegance to your accessory collection. Explore the full range today and discover how these jewellery products celebrate nature, history, and sustainable craftsmanship.
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